Over 750,000 visitors come to Portage County for conventions, sports, and group and recreational travel per year.
238,272 visitors stay in area hotels annually.
(Figure is based on a single occupancy and does not take into effect those staying with family and friends and day trippers.)
View the
Stevens Point Area Convention and Visitors Bureau Guide 2018
or Visit the
Stevens Point Area Convention and Visitors Website
Tourism = Economic Impact
Travelers spent an estimated $124.7 Million in Portage County in 2016. For Wisconsin, tourism had a $20 Billion impact on the state’s economy in 2016.
Tourism = Jobs
One in every 13 jobs in the state of Wisconsin are sustained by tourism activity.
Tourism = Return on Investment
For every one dollar spent on tourism advertising, six are returned.
Tourism = FUN
Fun is the number one travel motivator, according to research. (Across four different research projects measuring behaviors, perceptions and motivations of Midwestern travelers, not surprisingly ‘having fun’ is consistently reported as being the strongest motivating factor for travel at 51 percent.)